Trump Media announced investment worth $2.5 billion in bitcoin ($BTC) to diversify source of revenue.
Crypto enthusiasts celebrated Bitcoin Pizza Day but it seems that everyone still wants a huge bite of the flagship token. Trump Media & Technology Group is the latest entrant with the announcement of investing in bitcoin.
Photo by Thought Catalog on Unsplash
The company behind Truth Social has already clarified that the investment is not governmental as it will appear on its balance sheet. Trump Media has also chosen custodians of its BTC investments for which funds are being raised.
Trump Media’s Investment in BTC
The investment is worth approximately $2.5 billion. This will be done by raising funds through the sale of stocks and convertible notes valued at $1.5 billion and $1 billion, respectively. According to a statement, convertible notes will be priced at a premium of 35%. Once invested, bitcoin will appear on the Balance Sheet of the company along with cash and short-term investments.
A report by Reuters has mentioned that bitcoin holdings for Trump Media will be done by Crypto.com and Anchorage Digital. The objective is to capitalize on the rising prices of the flagship cryptocurrency just like Michael Saylor’s Strategy except, it may not add BTC every week to its holdings.
Devin Nunes, the Chief Executive Officer of Trump Media, has called BTC an apex instrument of financial freedom, adding that this investment is a big step forward for them — in line with the principle of America First.
Reactions by the community are as they should be — most of the members are optimistic about the future of bitcoin. Some have said that Bitcoin would become more valuable than Gold while others have said that the mainstream integration of the crypto continues to gain momentum.
A $2.5 billion investment by Trump Media in Bitcoin may rightly remind someone of Strategic Bitcoin Reserve. However, it would be incorrect to put both of them on the same page because the company has also stated that it is non-governmental.
For a quick reference, the Strategic Bitcoin Reserve was announced to accumulate BTC without spending any money. It comprises the tokens that have been seized from malicious actors in the ecosystem.
Supporters of Donald Trump are looking at this move with anticipation that Trump Media will continue investing in the token. There is no official word from the company on this but the possibility cannot be sidelined as well.
Remember TRUMP and MELANIA Meme Coins?
Unforgettable TRUMP and MELANIA meme coins were able to mint hefty profits for meme coin supporters. With little to no association with personalities themselves (research recommended), these tokens swiftly rose to fame and surged to significant highs in a couple of weeks.
Both meme coins are still being traded in the market. What’s notable is the fact that merely the mention of their names got everyone elevated with most of them being quick to accumulate the tokens. Needless to say, many of them ended up dumping the token when it fetched handsome profits.
According to CoinMarketCap, the all-time low and all-time high values of TRUMP are $1.21 on January 18, 2025, and $75.35 on January 19, 2025. Such was the craze for the meme coin. MELANIA, meanwhile, bottomed at $0.3037 on May 07, 2025, and touched a peak of $13.73 on January 20, 2025.
Words on BTC
Bitcoin remains a preferred cryptocurrency no matter what. A few voices are suggesting that a slight inclination to altcoins can be considered. ETH is at the top of the list followed by XRP. This stems from the belief that bitcoin has marked a good high on the price chart and, therefore, may see declines for a few days. Altcoins, however, may offer a flipped picture showing profits.
It is highly recommended to do research before allocating funds to bitcoin, or any other crypto for that matter. The market is extremely enticing and equally volatile.
Trump Media Diversifies Portfolio With $2.5B Investment in BTC was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story.